Dental and medical
Websites that make a new patient feel safe booking
New patients are nervous about two things: cost and whether they will be treated kindly. Practices that answer both on the website get the booking. Practices that hide fees and rely on stock imagery get compared on price alone.
Professional websites from $500 AUD, with design, content and SEO included.
What usually holds these businesses back
The problems we see most often
These are the patterns that quietly cost enquiries. Every one of them is a design and structure decision, not a budget problem.
Fees hidden completely
Patients expect at least a starting point. Total silence on cost reads as expensive.
Booking friction
If booking means phoning during business hours, you lose the patients who searched at 9pm.
Every practice sounds identical
Gentle, caring, state of the art. Without specifics, a new patient has nothing to choose on.
What we recommend
What a dental and medical website needs
Included where it suits your business. We confirm the right mix during your guided brief rather than selling you features you will never use.
New patient pathway
One clear route explaining the first visit, what it costs and what to bring.
Service pages written for patients
Check ups, children, implants, cosmetic or specialist services, in patient language rather than clinical shorthand.
Practitioner profiles
Real profiles with qualifications and interests, which is often what decides who a patient books with.
Fees and health funds
Published starting prices, health fund arrangements and payment plan options, stated honestly.
Clinical and reassuring
Bayline Dental, designed for dental and medical
Practices usually suit a clean clinical direction: pale surfaces, a calm accent colour, soft radius and real availability shown on the page. Your build reflects your own practitioners, services and health fund arrangements.
Dentistry without the sales pitch.
Costs quoted before treatment, health fund claiming on the spot and appointments that start when they are booked.
Next available
Published fees
Fictional demonstration concept, not client work.
Getting found
Search structure built for this industry
We build the foundations properly and follow current best practice. Nobody can credibly guarantee rankings, and we will never pretend otherwise.
- Practice plus suburb searches
- Treatment specific searches
- Emergency and same day intent
- Google Business Profile and reviews
More detail on how we approach search is on the SEO and growth page.
Where to start
Most dental and medical businesses start on Growth
Grow suits most practices because service pages, practitioner profiles and new patient content all need room. Launch works for a single practitioner starting out.
Growth
$1,000
AUD, one-off build
For businesses that want to be found and to turn more visitors into enquiries.
Not sure yet? The process explains every step before you commit to anything.
Questions
Dental and medical questions we hear
Can you connect our online booking system?
Yes. If your booking provider supplies a link or embed, we integrate it so patients book in your existing system.
Do you follow advertising rules for health services?
We keep copy factual and avoid claims that breach advertising guidelines. Final clinical wording is confirmed with you.
More general answers are on the FAQs page.
Other industries
Not quite your business?
Ready when you are
Let’s build a website your business can be proud of.
Start the guided brief in about ten minutes. There is no payment required to begin and you will know what is included before anything is built.